Whisky packaging design

Rebranding an iconic brand is always a huge challenge. Firstbase teamed up with Radico and delivered a stunning new design strongly retaining the soul of the 8PM Whisky brand.

8PM is the flagship brand of Radico Khaitan, one of the largest players in the Indian Spirits industry with a robust portfolio of brands like Rampur, Jaisalmer, Magic Moments Vodka, Contessa Rum and many more iconic brands.

Within a year of its launch in 1998, 8PM Whisky became a millionaire brand, a record yet to be reckoned with for any other brand in India. The first brand in the history of liquor industry to make it to the Limca Book of Records.

Rebranding such an iconic brand is always a huge challenge. Firstbase teamed up with Radico and delivered a stunning new design strongly retaining the soul of the brand.

If you are looking for the best branding and packaging design agency for frozen food, ready to eat food, beverages, tea packaging design agency, cookies packaging design agency in Delhi, Mumbai, or anywhere in India and London, say hi@firstbase.in